Adidas x Ghizlane Agzenaï
Convinced that girls and women can tackle the cultural stigmas and gender inequalities they face in sport, and not only, Adidas launched the “Breaking Barriers” 5 years commitment with young women and associations.
Untitled Consulting invited Moroccan artist Ghizlane Agzenaï to conceive an interactive fresco during the first Breaking Barriers convening in Germany. Event guests and staff members were invited to actually hand-paint an original “totem” by the artist, each color referring to sport and inclusiveness concepts.
Artiste_ Ghizlane Agzenaï